Step by Step Process of A Letter: Step 11

This is the final step to producing your story which will attract the customers you need if you follow the steps and do it right.
Step 11:
The reason for P.S. is becuase many people (I am guilty of this) will go right to the end of your copy to find the price.
The purpose of a P.S. is almost like a 2nd headline and it is used to get your prospect back into the story.
This is giving your story a second chance to be read by the people that are only concerned about the price you are selling your merchandise for


Quote of the day.
KNOW WHAT YOU WANT, AND THE DETERMINATION TO STAND BY THAT DESIRE UNTIL YOU REALIZE IT!