Ask yourself:
- Who is your prospect? Know who you are writing to and try to get as targeted as possible.
- What is your prospects problem? Think about the way your prospect would describe their problems and try to write your copy in their words.
- What are you offering that will solve their problem or fulfill their desire? Find the problem then offer them the solution.
These are the three marketing questions that will attract more customers than you can imagine if you can only answer them properly.
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