Step by Step Process of A Letter: Step 10

The next step is what makes your prospect believe that this is for them it works for others it can work for you.
Step 10: TESTIMONIALS
Getting back to testimonials - You can use testimonials any where in your story. Here is a few different types of testimonials:

1. Expert Testimonials - Widely recognized experts comment on your product.
2. User Experience - If someone had a good or meaningful experience with your business, get them to talk about it.
3. User Result - This is where you explain the result he or she had by using your product or service.

Testimonials make your claims REAL and they counter objections

Quote of the day

Determine to remain ready until you got that which you were seeking